Chicanx? No Thanx…

Inclusive language or historical erasure?

[ Kurly Tlapoyawa ]

There is a popular video floating around the Internet about the Chicano Moratorium March of August 29, 1970. This event was a watershed moment in the Chicano Movement, in which the Los Angeles Police met a peaceful protest by Chicanos against the Vietnam War with extreme violence. The ensuing police riot claimed three lives, most notably that of Journalist Ruben Salazar. It remains an important chapter in Chicano history. Yet the video claims that the Chicano Moratorium “sparked a movement in defense of Latinx lives.” Wait…what?

I have to admit, this rewriting of Chicano history caught me by surprise. While it may be currently en vogue to adopt trendy terms like “Latinx” and Chicanx” in an attempt to be more “inclusive,” this video is in effect erasing a part of history that I consider very important. I am not alone in feeling this way. The participants in the Chicano Moratorium most certainly did not identify as “Latinx” or “Chicanx,” and no amount of historical revisionism is going to change that.

Historical Revisionism In Action

After watching the video I had many questions. Why did the makers of this video feel entitled to effectively erase an identity that so many fought to gain respect for? Why did they feel the need to retroactively assign an identity to people who had never adopted it? But mainly, I wondered why the promoters of the Latinx term feel the need to cling to a Eurocentric/anti-indigenous identity in the first place?

The X in Latinx is an attempt to ungender the term Latino, yet it still pays deference to a Eurocentric ideology that actively denies the Indigenous and African heritage of the people it claims to represent. If one is serious about non-gendered terminology, why cling to a European language as the basis of your identity? Why not simply adopt a term in an indigenous language? After all, this would be more reflective of our cultural inheritance as native people. Remember, Mexico is one of the most linguistically diverse nations on the planet, with 62 indigenous languages still being spoken. This means that there are a multitude of authentic, indigenous terms we can use to describe ourselves that better reflect our indigenous cultural inheritance. Personally, I prefer “Mazewalli,” a term in the Nawatl language that means “Indigenous person.” Like most Mesoamerican languages, Nawatl is a non-gender specific language. I think the message would be far more powerful and meaningful if an indigenous term was used.

The very idea of a “Latin America” and “latin” people comes from the French intellectual Michel Chevalier, who sought to create an umbrella term in the late 1800s in order to unite colonial subjects under a generic “latin” identity. In doing so, Chevalier hoped to assist Napoleon III in expanding the French empire. Chevalier hoped that if he could convince Mexicans to adopt a “latin” view of themselves, they would be more inclined to ally themselves with French interests. After all, the French would now be their “latin” brethren, as opposed to the “Saxons” who also had interests in Mexico. As Historian Thomas Holloway notes, “Napoleon III was particularly interested in using the concept to help justify his intrusion into Mexican politics that led to the imposition of Archduke Maximilian as Emperor of Mexico…”

Knowing the origin of this term, I cannot bring myself to embrace it. But in the race to be inclusive, a variety of alphabet-twisting terminology has emerged. Some promote the usage of “Chicanx,” but this strikes me as just a trendy response to “Latinx.” And, as we have seen in the case of the unfortunate Chicano Moratorium Video, it can lead to the actual erasure of Chicano history. How do you even pronounce “Chicanx?” I have taken to saying “Chah-Kanks,” but something tells me I’m wrong.


A recent notice from the National Association of Chicano Studies even employs the term “Chican@/X.” I won’t even hazard a guess as to how that nonsense is supposed to be pronounced. It appears that the Chicano identity is destined to be revamped over and over again until it’s just a meaningless jumble of nonsensical letters and symbols. I have often joked that #Xkn@/X is just around the corner. I find this trend both unfortunate and misguided. Perhaps the next iteration of our identity can be decided by having a cat run across a keyboard?

Just a suggesti@nx…

Requiem 29: The Chicano Moratorium

Interested in Chicano history? Check out my book “Totacho: Our Way Of Talking” available on In it, I detail the major influence that the Nawatl language has had on the “Spanish” spoken by Chicanos and Chicanas in the Southwest.

Click image to order

Kurly Tlapoyawa is an archaeologist, author, and ethnohistorian. His research focuses primarily on the interaction between Mesoamerica, Western Mexico, and the American Southwest. Kurly has lectured at UNLV, University of Houston, and Yale University on topics related to Mesoamerica. His recent book, “Our Slippery Earth: Nawa Philosophy in the Modern Age” was published in 2017. In addition to his work in Archaeology and Ethnohistory, Kurly is a professional stuntman with over 35 credits to his name. Kurly lives in New Mexico.

Follow Kurly on twitter @KurlyTlapoyawa

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1 Comment on Chicanx? No Thanx…

  1. People are taught to be in denial of their indigenous heritage. It’s the invaders way of keeping everyone ignorant.
    “Enseñales quen eres, de donde venas, y la sangre que correNtus venas”- Hilda Longoria,mom2 RamseyMuñiz,TEZCATLIPOCA

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